For boutique fitness studio and gym owners
More booked intro classes. Every ad tied to new memberships.
Neyo runs your ads, texts everyone who claims your intro offer and books their first class. A strategist who knows fitness studios and gyms manages it and answers for intro classes and new members, not clicks.
Book a call- Reformer Pilates introInstagramMon 6:00 AM$219/mo
- Ad click
- Instant text
- Intro class
- Member in Mindbody
- Indoor cycling introFacebookMon 5:30 PM$179/mo
- Gym tour and first workoutGoogle SearchTue 7:00 AM$59/mo
- Yoga intro classTikTokWed 6:30 PM$139/mo
Bookings and memberships from Mindbody
01 · The problem
Most fitness marketing stops at the trial.
What most studios and gyms do
Post on Instagram, boost an intro offer on Meta and push hardest in January. The report shows reach, clicks and sign-ups.
Why it fails
None of it connects to your booking software. Someone who takes a free class and never comes back looks the same as a new member on an unlimited plan, so the budget follows sign-ups, not memberships.
What it costs you
Intro leads who wait for a reply cool off before their first class. Trial sign-ups look like progress, and nobody can tell you which ads brought in people who joined.
What Neyo does instead
Every ad, text and booking is tied to the intro class and the membership it led to in your booking software. Your strategist moves budget toward the campaigns that bring in members, not just trial sign-ups, and tells you why.
02 · What we run
Everything between the ad and the membership.
One system, run by software every day and managed by a strategist who knows fitness studios and gyms.
Ads
Ads on Instagram, Facebook and Google, plus TikTok where it fits, built around your intro offer and the classes you want to fill.
Landing pages
Fast pages for each intro offer, class type and location, built to get a first class on the calendar.
Instant text follow-up
Everyone who claims your intro offer gets a text right away, day or night, so they book while they're still ready to start.
Booking
New leads pick a first class that fits their week, without the back and forth.
Revenue attribution
We connect Neyo to Mindbody, Mariana Tek or Glofox during setup, so every intro class and new membership is traced back to the ad that started it.
Your strategist
Knows boutique fitness and gyms, from intro offers to the January rush, manages the whole system with you and answers for new members, not clicks.
03 · Measurement
How we measure success for fitness studios and gyms.
Every number comes from your booking software, your ad accounts and Neyo's own follow-up, not estimates. These are the ones your strategist reports on.
Booked intro classes by campaign
How many first classes each campaign put on the calendar, not how many likes or clicks it got.
Intro classes attended
Which campaigns bring in people who show up, not just people who sign up.
New members by campaign
How many intro clients from each campaign went on to buy a membership or class pack.
Cost per new member
What you paid in ads for each person who joined, by campaign and by offer.
Membership revenue by campaign
Revenue in your booking software traced back to the ad that brought each member in.
Time to first reply
How fast intro leads hear back, day or night, before they lose interest.
04 · How it works
From first call to new members in three steps.
- 1
Connect your booking software and ad accounts
Give us access to your booking software and your Meta and Google ad accounts. Everything stays in your name.
- 2
We launch and run it
Your strategist builds the plan around your intro offer, your class schedule and the area you serve. The platform runs the ads, the texts and the booking.
- 3
You see results by campaign
See intro classes, new members and membership revenue for every campaign, straight from your booking software.
05 · Comparison
How Neyo compares for fitness studios.
| AI-only marketing tools | Typical agency | Neyo | |
|---|---|---|---|
| Who runs it | You do, inside the software | An account team that also serves other clients | The platform, every day, managed by your strategist |
| Who answers for results | Nobody | An account manager, once a month | A strategist who knows fitness studios and gyms |
| What counts as success | Clicks and sign-ups | Reach, clicks and cost per lead | Intro classes, new members and membership revenue |
| Intro lead follow-up | Not included | Left to your front desk | An instant text, day or night, then a booked class |
| Knows your business | No | Sometimes | Built around intro offers, class schedules and your busy and slow months |
Who runs it
- AI-only marketing tools
- You do, inside the software
- Typical agency
- An account team that also serves other clients
- Neyo
- The platform, every day, managed by your strategist
Who answers for results
- AI-only marketing tools
- Nobody
- Typical agency
- An account manager, once a month
- Neyo
- A strategist who knows fitness studios and gyms
What counts as success
- AI-only marketing tools
- Clicks and sign-ups
- Typical agency
- Reach, clicks and cost per lead
- Neyo
- Intro classes, new members and membership revenue
Intro lead follow-up
- AI-only marketing tools
- Not included
- Typical agency
- Left to your front desk
- Neyo
- An instant text, day or night, then a booked class
Knows your business
- AI-only marketing tools
- No
- Typical agency
- Sometimes
- Neyo
- Built around intro offers, class schedules and your busy and slow months
06 · Questions
Questions studio and gym owners ask us.
Who owns the ad accounts and the data?
You do. Your ad accounts, tracking and customer data stay in your name, and you keep all of it if you ever leave.
Do you track whether intro clients become members?
Yes. Memberships and class packs sold in your booking software are traced back to the ad and intro class that started them, so you see which campaigns bring in people who join, not just people who try a class.
Can you plan around January and the slow months?
Yes. Your strategist plans the year with you, putting more behind the new year rush and your other busy stretches, and pulling back when classes are full or demand drops.
What do you need from me to start?
Access to your booking software and ad accounts, your intro offer, the memberships you want to sell, and a kickoff call with your strategist.
What does it cost?
It depends on your goals, your market and your ad spend. We walk through the options on the call.
07 · Book a call
Book a 30-minute call.
Four quick questions, then pick a time. We'll look at your current marketing and show you how Neyo would run it for your studio or gym.
Step 1 of 2